As a company made up of game fanatics, we know which games get audiences excited. While other networks focus on additional forms of advertising, our exclusive focus is online games and gamers.
iQU’s collective gaming insight, combined with our powerful tools, help you optimize campaigns more effectively, targeting gamers with the right game offer, better than any other ad network.
For the period ending March 31st 2012, revenue climbed by an uber 32% to $321 million dollars. User figures understandably rose alongside it:
DAU's increased to 65 million, up by 6% from the same quarter last year MAU's reached 292 million, up by 24% from the same quarter last year. MUU's breached the 180 million mark (182 million), up by 25% from the same quarter last year.
The reason I am so damn excited about Mapply is its potential to change the way we interact with mapping data, particularly in its search for nontraditional data sources. I love the idea of developers tinkering with games to exploit trending twitter topics or foursquare activity hubs.
iQU’s collective gaming insight, combined with our powerful tools, help you optimize campaigns incredibly effectively to target gamers with the right game offer better than any other ad network.
iQU is honored to be named a Red Herring Global 100 winner. "iQU is making a huge impact in shaping the future of the games industry," Red Herring Chairman Alex Vie recognized.
CEO Reinout te Brake and COO Jochem de Gruyter were presented with the Top 100 Red Herring Global Award at a ceremony in Los Angeles on December 7.
The Red Herring editorial team selected the Top 100 Global list from a list of more than 1000 companies from over 40 nations representing past Red Herring Asia, Europe and North America award winners. The winners are judged on a range of qualitative and quantitative metrics, including but not limited to, technology innovation, financial performance, growth criterion, management's execution standards, potential globalization of the strategy and market share improvement.
PocketGamer.biz caught up with iQU's CEO, Reinout te Brake on creating a centralized marketing place for games, not the 'disruptive approach' of GREE, DeNA and Papaya.
Americans are spending 24 percent more on free-to-play massively multiplayer online games (MMOs) this year than they did in 2010, according to a new market report from Newzoo.
Consumers spent a total of $4.9 billion on free-to-play (F2P) MMO games across thirteen key Western, Asian and emerging markets in 2011, with 47 percent ($1.2 billion) of all MMO spending coming from the United States, according to the 2011 MMO Games Market Report. This is significantly higher than the 39 percent spent in 2010, but is still lower than spending in European (53 percent), Asian (51 percent) and Emerging (59 percent) markets.
DeNA, GREE, Japan’s Mobile Social Gaming Giants, (current market cap: US$6.4 billion) today announced sales reached US$457 million for the second quarter of this fiscal (through the end of September 2011), while operating income hit a mind-boggling US$203 million.
This week we uploaded on slideshare our presentation. The presentation is meant for all companies that would like to create revenues with games. Therefore we called the presentation iQU Game Publishers/Game Advertisers/Game Affiliates Presentation and can be found here; http://www.slideshare.net/iqugroup/iqu-game-publishers-presentation We hope it answers all questions you might have and if you are interested to start working with us as an publisher you can contact our sales team at sales@iQU.com.
In case you have games that you would like us to distribute/promote then contact our business development team today at games@iQU.com. Obviously we like to use social media and would appreciate if you can share our presentation with your contacts on Facebook, Linkedin and Twitter. This way we can reach out to more people. The more publishers we have the faster and better we can distribute games and the more variety of games we have, the more publishers can keep earning day after day.
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