Buying media is a great way and cost-effective in increasing the number of players in your game dramatically. iQU knows which sites and channels will work best for your online or mobile game. We have a pre-defined list of interests and keywords to target. We can choose the best audiences for you to succeed with media buying for your game on sites like Google and Facebook. iQU can assist with testing, planning, implementing and management of media buying campaigns to ensure you achieve the best Return On Investment (ROI) for your marketing spend.
Multichannel Approach
iQU Media buying teams accomplish the campaign goals by using perfectly blended Multi-Channel Approach:
Optimizing
We work with traffic sources to AB test all Banner Creatives and provide feedback on a regular basis. A highly skillful media buying department tests and optimize the traffic sources on the most cost-effective ads based on the real-time basis. It is a key source to achieve a competitive eCPM. iQU also provides reports on target vs. actual CTR.
Opportunities
Real-time optimization
AB Testing
KPI Setting
Thorough reports
Personal Account Management
High Quality Players
